What will you leverage in 2010?

I’ve been read­ing Chris Bro­gan & Julien Smith’s book, Trust Agents (affil­i­ate link).  In one of the book’s chap­ters, Bro­gan (or Smith — it’s hard to tell who’s writ­ing what) dis­cusses The Archimedes Effect.  With­out get­ting into too much detail, Archimedes was a famous inven­tor who once said, “with a lever large enough, I can move the world.”  Bro­gan then spends the next chap­ter dis­cussing the con­cept of lever­age, and how with lever­age, it’s pos­si­ble to take small wins, and lever­age them into larger opportunities. 

For exam­ple — you can lever­age your Twit­ter net­work to get paid speak­ing gigs, which you could then lever­age into a book deal, or busi­ness deals… you get the point.

So that begs the ques­tion — what from 2009 will you try to lever­age in 2010?

For me, it’s lever­ag­ing my social media net­work into a more robust blog com­mu­nity for both this blog, as well as LevelTen’s blog. 

I’d also like to lever­age my blog posts as a means for get­ting more guest blog­ging opportunities.

What will you leverage?

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Related posts:

1. The Sin­gle Most Effec­tive Tac­tic For Online Mar­ket­ing Success
2. The Time Strapped Pro­fes­sion­als’ Guide To Blogging
3. 14 Day Social Media Challenge