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Featured Archive
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30 Marketers Share Their Predictions for 2012 – Agree or Disagree?
Posted on 01/03/2012 | 16 CommentsAs is the pattern, with the start of the new year comes a raft of predictions for the upcoming year. Some will hit the mark and others will undoubtedly be off base. Others still will simply rehash predictions of yesteryear that never quite came to fruition. Yesterday, top social media... -
Life Just Got a Whole Lot Harder for Brands on Facebook
Posted on 09/21/2011 | 71 CommentsIn case you haven’t heard, Facebook rolled out a whole mess of changes to their platform at their annual f8 developers conference. As a recap, here’s what they added or changed so far: Facebook Changes at f8 Conference in 2011 Increased the character limits on status updates from 500 to... -
Six Surefire Ways to Increase Your Facebook Like Count
Posted on 09/20/2011 | 531 CommentsYeah yeah yeah, social media marketing isn’t about the number of likes you have. It’s about the ROI, baby! We’ve all heard it a million times. Don’t focus on likes. Don’t focus on followers. Focus on the dollar signs. Or better yet – focus on engaging your community members. Sounds... -
Help Me Choose a New Twitter Name!
Posted on 02/04/2011 | 2,811 CommentsFor those who don't know, I'm starting a new gig soon. As part of that process, I also need to pick a new Twitter name, since @LevelTen_Colin just won't cut it anymore. -
New Adventures!
Posted on 02/01/2011 | 2,526 CommentsWriting this post was a tough decision, but I thought it would be useful to share this exciting news in a single location. -
The Arsenio Hall Show’s Guide to Images on Your Blog
Posted on 12/06/2010 | 3,448 CommentsRemember Arsenio Hall? If you’ve slept since the mid 1990s, comedian/actor Arsenio Hall hosted The Arsenio Hall Show, a late night talk show that aired from early 1989 to mid 1994. A frequent gag in Hall’s opening monologue suggested that he still lived in Cleveland, and drove himself to Los... -
HOW TO: Build an Effective Editorial Calendar for Your Blog
Posted on 11/30/2010 | 1,251 CommentsThis is a guest post by Eddy Badrina. A/B testing. Editorial calendars. We hear these terms being thrown about quite a bit these days, but for most bloggers, implementing either one is a little daunting, if only because most bloggers were endowed with a creative gene rather than a process/methodology... -
Six Ways Your Business Can Leverage Geolocation Marketing
Posted on 11/12/2010 | 1,699 CommentsThe LBS market is exploding, as it has been for some time now. With Facebook's continued work with with their Places product (first the launch, now with Deals) the category has received even more exposure among users and business alike. -
Why Your Business Should Create a Facebook Profile
Posted on 10/28/2010 | 9 CommentsThat's right. I said it. A profile. Not a page. Not a group. A profile. Before the Social Media Experts start furiously pounding on their keyboards that starting a profile is NOT the correct way to market on Facebook, let me point out my reasoning. -
The Dangers of Facebook Narcissism
Posted on 09/23/2010 | 1,926 CommentsI recently read an article that declared Facebook users more likely to be narcissistic, insecure, and have lower self esteem than those who forgo using the social networking site. Is this statement far from the truth or right on target?